Olaplex No.5 Purple Blonde Toning Conditioner-VAT $50.60

Just another purple conditioner, right? Wrong. The No. 5P Blonde Enhancer Toning Conditioner (250ml) from OLAPLEX makes sure your hair never experiences a dull moment again…

The future of your blondes (and cool greys) is brighter and brass-free thanks to the brand’s patented Bond Building Technology which helps strengthen your strands from root to tip. Formulated with a nourishing shea butter-infused shield, this neutralising conditioner protects your hair cuticle from damage and unlocks high-def hues at the very same time. Say yes to shinier, health-boosted highlights and tone-balanced lowlights with the help of micro-fine pigments which seal in the brightness and kick dullness to the salon-front curb.